Example
No citation
A generic FAQ bot
No source shown
A chatbot that knows your documents
Certant answers from your own documents and shows the page each answer came from. When it doesn't know, it says so.
The difference
Three questions put to both chatbots
The same three questions, put to a typical FAQ widget and to a Certant chatbot reading the same policy library.
Example
Cited
A Certant chatbot
Cites the document
What you get
Answers people can check
Answers come with their sources
It doesn't answer unless it can point at the source.
AnswerExample
Membership renews on 1 July each year. You can pay for the year in one go or in monthly instalments.
Constitution v12.pdf · §3.1
Member FAQ · "Renewals"
certant.ai/docs/billing
Answers in the language it was asked in
Certant works out the language from the question and answers in it.
English
العربية
中文
Français
and more
Asked in FrenchExample
Quand dois-je renouveler mon adhésion ?
Votre adhésion se renouvelle le 1er juillet de chaque année.
Constitution v12.pdf · §3.1
The constitution is written in English. The answer comes back in French.
Add it with a script tag
Add one script tag to any page you already run.
<!-- on any page -->
<script src="https://cdn.certant.ai/bot.js"
data-bot="acme-members">
</script>
Who uses this
Where the same questions repeat
Member services after hours
Renewal and policy questions, answered at 2am with a link to the clause.
Members
Policy documents
2am
Support that hands over cleanly
The bot handles the easy questions and hands the rest to a person.
Help-centre articles
Hands to a person
Conversation attached
Onboarding without the HR queue
Answers on expenses and parental leave without a queue at HR.
New hires
Expense policy
SharePoint
Working with
Ask Certant to build it. Describe the chatbot you want and the AI FDE builds it, then waits for your approval.
See the AI FDE
The detail
Read the detail
Open a heading to read that part.
The longer versionWhat it does, in full
The longer version
What it does, in full
Three questions put to both chatbots
Certant will not make an answer up. When the documents don't cover it, it says what it does have and what you would need to upload.
Answers people can check
A chatbot is only worth having if people believe what it tells them.
It doesn't answer unless it can point at the source. Members and customers see which document and section the answer came from, and one click opens it.
Certant works out the language from the question and answers in it. Your source documents stay as they are.
Add one script tag to any page you already run. The bot brings your brand and your knowledge base with it, and you don't need an iframe or a rebuild.
Where the same questions repeat
Member services after hours. Thirty years of policy documents, constitution amendments and renewal questions, answered at 2am with a link to the clause.
Support that hands over cleanly. Connects your help-centre articles, product docs and shipping policies, so the bot handles the easy questions and hands the rest to a person with the conversation attached.
Onboarding without the HR queue. Answers on expenses and parental leave directly, so new hires stop ambushing HR and old hires stop searching SharePoint.
Ask Certant to build it
The AI FDE sits in a drawer on every screen. Describe the chatbot you want in plain English and it builds it, then waits for your approval before anything goes live.
ComparedCertant and a typical FAQ bot
Compared
Certant and a typical FAQ bot
| What is compared | A typical FAQ bot | A Certant chatbot |
|---|---|---|
| A question the FAQ doesn't cover | Says it can't help. | Finds the answer in your documents. |
| Where the answer came from | Doesn't say. | Names the document, section and date, and links to it. |
| Languages | English only. | Answers in the language the question was asked in. |
| Adding new content | You raise a ticket with the vendor and wait. | You upload the document. |
| Putting it on your site | An iframe, and an exception to your security policy. | One script tag. |
Give them somewhere to ask
Point it at the documents you already have and see what it answers.
AnswerExample
First-year apprentices are covered from the day their membership is activated. The legal-defence fund covers workplace disputes and disciplinary matters; criminal defence is excluded.
Member handbook 2025 · §6.2
Apprentice cover note